This course is perfect for market stallholders who have a limited marketing budget and want to learn how to use the online environment to stretch their marketing dollars as far as possible.

The delivery of the course takes the best from the peer group format and combines it with learning new concepts and marketing principles.
You will learn how to:

• Discover your niche and differentiate your business both at the markets and in a competitive online market
• Identify whether social media like Twitter, Facebook and blogging will work for your businessand how you can use them to get people to your stand
  
• Enhance your web presence through a better understanding of how to review and maintain your website
• Build a practical marketing action plan that keeps the customers coming even after the markets
  
• Run an online marketing campaign
  
• Manage your reputation online
• Develop your personal brand - you as the artist and designer
  
• Cost effectively manipulate the marketing mix to make the most of your marketing budget
• Have the confidence to charge what you're worth

During the course you will actually be working on a marketing campaign for your business and will have access to a focus group of your peers to test it out before launching it with your customers.

When: 9 Thursday nights from 26 August to 21 October 6:00pm - 9:00pm
Where: Capital Careers, Level 3 Belconnen Churches Centre, Benjamin Way, Belconnen - TBC
Cost: $297 (TBC - We are currently applying for a Government subsidy to offer this as an accredited course).
Booking: There are only 13 places available. Booking is on a first come first serve basis. Contact Candice on (02) 6292-1573 or email This e-mail address is being protected from spambots. You need JavaScript enabled to view it for more information.